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Luke Shaffer

Kaizenly

Kaizenly

TL;DR

Kaizenly is a toolkit for people who want to work on something specific instead of reading another book about it. It has 154 assessments, frameworks, and practices, organized so you can find the one that fits where you are right now.

Fun Fact

The tagline sums up the whole product in four words: "Less self-help. More self-work."

Less self-help, more self-work

Most personal development stops at the reading. Kaizenly starts after it. The idea is that you already know roughly what you'd like to change, and what's missing is something concrete to do about it this week.

So the basic unit is a tool instead of an article: an assessment that tells you something you didn't know, a framework that gives a decision some structure, or a practice you repeat until it sticks.

154 tools, and a way to find the right one

The library is the center of the product. Tools are filed by category (Personality & Self-Discovery, Mindset & Beliefs, Goals & Productivity, Emotional Wellness, Decision-Making, Relationships & Connection, Health & Fitness, Financial Wellness, Purpose & Spirituality, and Coaching Tools) and by format. You can look for an assessment when you want to learn about yourself, or a tracker when you want to build a habit.

The names are ones people already recognize: Myers-Briggs, Enneagram, DISC, CliftonStrengths, VIA Character Strengths, and the Johari Window. Each one lists how long it takes, because knowing something takes 15 to 30 minutes is often the difference between starting it and bookmarking it forever.

The Kaizenly Discover page, showing the filterable tool library
The library, filterable by category and format. Every tool says what it is and how long it takes.
The Enneagram tool page, showing its category, time estimate, what you'll get, and the first questions
Each tool page says up front how long it takes and what you'll get, then starts right away.

A two-minute quiz covers the more common case: knowing something is off without knowing which tool will help.

The Kaizenly matching quiz
For when you don't know where to start: a few questions, then a shortlist.
The quiz results page, listing nine recommended tools with SMART Goal Setting marked as the best match
The shortlist at the end of the quiz, with the best match marked.

Paths, for when one tool isn't enough

Some things don't get resolved in a single sitting. Paths string tools together into a sequence you work through over time, so the product can help with "I want to get better at this" as well as "give me a worksheet."

The Kaizenly Paths page
Guided sequences for changes that take more than one afternoon.

Following through

Around the library are the everyday features that help you follow through: a dashboard, a daily check-in, goals, a journal, and results you can look back on. You can see a sample dashboard without creating an account. Asking people to sign up before they've seen anything is how most of these products lose them.

The sample dashboard for a made-up user, with tools explored, a streak, recent activity, to-dos, and favorites
The sample dashboard anyone can open without an account, filled in for a made-up user.
The sample goals page with three goals, each showing its next milestone, task progress, and latest check-in
Each goal shows its next milestone, how many tasks are done, and the latest check-in.
The Kaizenly resource library
The wider resource library that sits alongside the tools.

Conclusion

Visit Kaizenly